Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan

Pengaruh Harga dan Fasilitas Terhadap Kepuasan Pengunjung di Daya Tarik Wisata Bukit Chinangkiak Kabupaten Solok

Hafizah Febiola — 2023-11-16

The purpose of this study was to determine the effect of price and facilities on visitor satisfaction at the Bukit Chinangkiak tourist attraction in Solok Regency. This type of research is descriptive quantitative with survey method. The population is all tourists visiting the Bukit Chinangkiak tourist attraction and the total average number of tourists in January-December 2022 was 12,202 visitors and a sample of 387 respondents was determined. Data were collected from questionnaires that had been tested for validity and reliability. Multiple linear regression tests were used to test the research hypothesis with the help of SPSS 26.00, obtaining the results, namely: (1) Price with sufficient category (64.9%), Facilities with good category (65.3%) and Visitor Satisfaction with sufficient category (64.3%). A significant value of 0.000 < 0.05 is given in the estimated F value of 303.587. This shows that X1 and X2 have a large impact on Y simultaneously, so this hypothesis is correct, then the regression coefficient values for X1 and X2 are 0.727 and 0.092 respectively, with a significant level of 0.007 < 0.05. This shows that for every 1 unit increase in price, 0.727 more people will decide to visit, and for every 1 unit increase in facilities, 0.092 more people will decide to come. Then, the Adjust R square value is 0.611 which shows that the X1 and X2 variables have a large influence of 61.1%.

Pengaruh Harga Dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan Di Coffee Shop Gerobak Kopi Payakumbuh

Fajri Hidayat — 2023-11-09

This research is motivated by customer complaints about visiting customer satisfaction which is influenced by price and service quality at Gerobak Kopi Payakumbuh. The research purpose was to describe the price and quality of service on satisfaction of customer and to determine the effect of these three variables. The research type used is quantitative with a clausal approach. This research was conducted at Gerobak Kopi Payakumbuh. Sampling for this research was using purposive sampling technique non probability sampling type. The type of data in this study is primary data. This instrument for research uses a questionnaire (questionnaire) which has been arranged according to a Likert scale which has been tested for validity and reliability first. This data was analyzed using the SPSS version 26.00 program. The results of the study, namely Price is included in the good enough category with a respondent achievement level of 47.76%, Service Quality by a respondent achievement level of 46.60% is included in the sufficient category and Customer Satisfaction with a respondent achievement level of 45.76% with a sufficient category. The contribution of Price (X1) and Service Quality (X2) to Satisfaction of Customer is 80.01% while the remaining 19.99% is impacted by another factors.

Analisis Beban Kerja Karyawan Banquet di UNP Hotel and Convention

Aulia Mutia Giska — 2023-11-09

The aim of this research is to significantly analyze the workload of banquet employees at UNP Hotel & Convention. The approach used in this research is descriptive qualitative. Interviews, observations and documentation were used for the data collection process. There were 6 respondents from UNP Hotel & Convention banquet employees. Data triangulation and interview reduction methods were used to analyze the data. The results of this research indicate that the workload of banquet employees is not optimal. It can be seen from the working conditions and the use of working time that have not been fully implemented properly according to the established Standard Operating Procedures. Companies can consider increasing the availability of banquet employees to create good performance.

Pengaruh Promosi Instagram Terhadap Keputusan Berkunjung Wisatawan Ke Apar Mangrove Park Kota Pariaman

Serena Azni — 2023-11-10

This research purpose is to analyze the effect of Instagram promotion on tourist visiting decisions to Apar Mangrove Park in Pariaman City. This research type is quantitative data survey research with an approach by causal associative. The research sample was taken with technique of Non Probability Sampling from tourists who have visited Apar Mangrove Park in Pariaman City as many as 325 respondents. The research results state that Instagram promotion is in the sufficient category have a percentage of 63.42%, and visiting decisions are in the category in good with a percentage of 70.09%. The hypothesis testing results in the simple linear regression test obtained a Sig value of 0.000 <0.05, then the Instagram promotion variable (X) has a significant effect on the visiting decision variable (Y). The result of the regression coefficient equation is 0.237 with a Sig value of 0.000 <0.05. So every increase in the unit of Instagram promotion will increase 0.237 units of visiting decisions. The R square value of 0.08 means that the Instagram promotion effect on visiting decisions is 8.8%, while the rest is influenced by other factors.

Analisis Strategi Rumah Makan Padang Sinar Dalam Memenuhi Customers Expectations

Sinta Sukma Ayu — 2023-12-02

This research aims to determine the strategies used by Padang Sinar Restaurant in meeting customer expectations in the culinary industry. This research emphasizes the importance of understanding and anticipating customer needs to maintain competitive advantage. This research also explores the concept of customer expectations and its relationship with service quality. This research discusses various aspects of service quality and consumer behavior. It was stated that service quality is very important for businesses to measure their performance and meet customer expectations. This research also introduces the concept of Servqual, a tool used to measure service quality based on five dimensions: tangibles, reliability, responsiveness, assurance, and empathy. This research also briefly discusses the importance of price and value in consumer decision making. This research discusses the importance of providing value and satisfaction to customers so that companies can be successful. This research uses qualitative research methods with a descriptive approach. The data collection technique uses observation or observations, interviews with restaurant staff and several customers and Focus on Discussion. The strategy carried out by Padang Sinar Restaurant includes increasing service speed, responsiveness and transactions, as well as using a 4P marketing approach. The conclusion emphasizes the need for continuous improvement in service and product quality to meet customer expectations.

Peran Etika Bisnis dalam Membangun Kepercayaan Konsumen

Mega Hasibuan — 2023-12-11

In terms of establishing relationships with other parties in the business world, ethics play an important role. Business ethics play an important role in determining the success or failure of a business. The purpose of this study is to determine and analyze the role of business ethics in building consumer trust. The research method used is the Systematic Literature Review (SLR) method on journals that have been published from 2014 to 2023. The results of this study indicate that the role of business ethics has a significant influence in building consumer trust.

Peran Dinas Kebudayaan Dan Pariwisata Kota Tanjungpinang Dalam Ajang Anugerah Desa Wisata Indonesia (ADWI) Studi Kasus: Pulau Penyengat Kota Tanjungpinang

Diah Ayu Sholeha — 2023-12-12

Penyengat Island is included in the cultural tourism destinations in Tanjungpinang City, which is located in Tanjungpinang District, Riau Islands Province. There is a very strong religious tourism on Penyengat Island, one of which is pilgrimage tourism. Penyengat Island also has heritage buildings from the Riau Lingga Kingdom, Malay arts, gurindam 12, and customs that are still strong in their authenticity. The aim of this research is to look at the role, challenges and follow-up of the Tanjungpinang City Culture and Tourism Department in winning Penyengat Island at the "ADWI" Indonesian Tourism Village Award event. This research uses qualitative descriptive research. From the results of this research, it was found that the role carried out by the Disbudpar is to include it by registering Penyengat Island in the "JADESTA" Tourism Village Network application, the challenge is to apply a tourism conscious spirit to the people of Penyengat Island and digital marketing is a follow-up carried out by the Disbudpar in promoting Penyengat Island through the media social and determined through the Decree of the Mayor of Tanjungpinang Number 126 of 2023 concerning the Designation of Penyengat Island as a Tourist Village in Tanjungpinang City.

Kewenangan Perorangan Dalam Menguasai Tanah Pesisir

Fransisca Jallie Pattiruhu — 2023-12-19

Land issues certainly never end and still occur frequently. This research was conducted on the basis that there are still many people who question the status of ownership rights to land in coastal areas. As in Article 9 paragraph 2 of the UUPA, it is the basis of legitimacy for every Indonesian citizen, both men and women, to have the same opportunity to obtain rights to land and obtain benefits from that land. So of course everyone has the right to control land in coastal areas, but what is the status of their authority? The research method used is legal research, with using a statutory approach and a conceptual approach related to the authority to control individuals over land in coastal areas. The conclusion from the results of the analysis carried out can be understood that property rights cannot be used as a basis for individual rights to coastal land because coastal land is land located in coastal areas, which means that coastal areas are potential areas and are the authority of both district/city governments.

Pengaruh Kompensasi Dan Gaya Kepemimpinan Terhadap Kinerja Karyawan Pada Hotel Jazz Di Kota Palu

Ni Wayan Yunita — 2024-01-10

The purpose of this study was to identify and analyze the effect of compensation and leadership style on employee performance at the Jazz Hotel in Palu City. By using 51 respondents. Data analysis using multiple linear regression analysis. The results of the analysis show that compensation and leadership style simultaneously have a significant effect on the performance of Hotal Jazz in Palu City. Compensation has a significant effect on the performance of Hotal Jazz in Palu City. Leadership style has a significant effect on the performance of Hotal Jazz in Palu City.

Pengaruh Promosi Terhadap Keputusan Berkunjung Di Banto Royo Kecamatan Tilatang Kamang

Imam Zakira — 2024-01-16

This motivation from research is several problems where there are still visitors who have difficulty getting information about Banto Royo, the majority of visitors have difficulty deciding to visit Banto Royo, and visitors are not satisfied after visiting Banto Royo. The research purposes conducted was to reveal the promotion impact on the decision to visit Banto Royo Park, Tilatang District. The research type used in this research is quantitative with a causal associative approach. The data type used is primary data. The research population are tourists who have visited and are currently visiting Banto Royo, Tilatang Kamang sub-district. The sample was 300 tourists using an unintentional screening strategy. The information collection strategy was carried out using a survey with a Likert scale which was tried to investigate speculation. Information from this research was handled using SPSS 26.00. The research results shownthat Promotion is in the sufficient category (75%). Likewise, the Decision to Visit is in the category was sufficient, namely (74%). There is a significant influence by Promotion on Visiting Decisions with an R square value of 0.30, with a significance of 0.000 < 0.05. This have means that there is 0.70 influenced by other factors

Pengaruh Perceived Value Terhadap Revisit Intention Di Daya Tarik Wisata Linggai Park Maninjau Kabupeten Agam

Riri Anggraini — 2024-01-18

This research motivation is the decrease in revisit intention at Linggai Park Maninjau tourism attraction, which is evidenced by visitor complaints expressed with social media. The research purposess is to reveal the perceived value influence on revisit intention at Linggai Park Maninjau tourism attraction in Agam Regency. The method for research used included approach quantitative with a causal associative. The population consists of visitors who visit Linggai Park Maninjau, and the average visitors number from July to December 2022 is 3,095 visitors. Therefore, a sample of 226 respondents was determined. Data was collected from a questionnaire where validity and reliability has been tested. Simple linear regression and coefficient of determination were used to test the research hypothesis with the assistance of SPSS version 25.00. The results obtained a value of F at 586.521 with a level of significance is 0.000 < 0.05, indicated that accept for Ha and reject for H0, and there is a significant influence from perceived score and revisit intention. Furthermore, the coefficient of regression perceived value is 0.828 with a significance value of 0.000 < 0.05, meaning that every one unit increase in perceived value will increase revisit intention by 0.828 units. The value of R square is 0.724 indicates that perceived value has an influence on revisit intention with a percentage of 72.4%, while the remaining 27.6% is influenced by other factors.

Pengaruh Electronic Word Of Mouth (E- WOM) Dan Online Customer Review (OCR) Terhadap Keputusan Pembelian

Alfred Heriman Setio — 2024-01-19

The research aims to analyze the effect of the Electronic Word of Mouth and online customer review on Purchasing Decisions for Asderma Skincare products. This type of research is a quantitative descriptive research. The population in this study were Asderma customers who actively purchased Asderma Skincare products online with a sample of 75 respondents. This research was conducted using a survey method through online media by filling out the google form and analyzed using multiple linear regression analysis. The results of the study show that Electronic Word of Mouth and online customer review have a positive and significant effect on the decision on purchasing Asderma skincare products.

Pengaruh Customer Satisfaction Dan Customer Experience Terhadap Revisit Intention Di Fave Hotel Olo Padang

Raymundus Samosir — 2024-01-24

The research was done against the background of low level of guest intention to revisit to Fave Hotel Olo Padang. This research is included in causal associative with methods by survey. The research data were obtained by questionnaires distributed to 204 samples from 2001 population. Then the processing for data use means of data metabulation and data description using the SPSS program. The results shownthat the overall Customer Satisfaction variable in category in good with a score of 50,0%, the overall Customer Experience variable in category as good with a score of 77,4%. And the overall Revisit Intention variable is categorized as good with a percentage of 60,29\%. There is a contribution of Customer Satisfaction (X1) and Customer Experience (X2) to Revisit Intenton, namely at 44.3% but the remaining 55.07% gets influence from other factors

Analisis Handling Complaint Tamu Yang Menginap Di Grand Basko Hotel Padang

Wilvha Juliana — 2024-01-25

This research began with guest complaints regarding the follow-up carried out by staff when complaints were submitted by guests at the Grand Basko Hotel Padang. This research aimed to analyze and describe the handling of guest complaints at the Grand Basko Hotel Padang in terms of the HEAT method. Through this research, researchers has found out the analysis of handling complaints from guests staying at the Grand Basko Hotel Padang. This type of research is descriptive research with qualitative data. The informants in this study consisted of nine people divided into six hotel staff and three guests. Data collection was carried out through interviews, observation and documentation. Then, the data is processed to be reduced, presented and conclusions drawn. The data from this research were tested using source triangulation, method triangulation and time triangulation. The research results show that in handling guest complaints, Grand Basko Hotel Padang staff have applied a listening attitude, empathy, apologies, then implemented actions and follow-up.

Analisis Atribut Produk Wisata Sejarah Di Candi Tanjung Medan

Iqbal Habibi — 2024-02-02

Indonesia is the largest archipelagic country in the world which has cultural diversity. The development of the tourism sector in Indonesia continues to be carried out in various regions until now, one of which is the Tanjung Medan Temple. This research aims to analyze the attributes of historical tourism products at Tanjung Medan Temple. This research uses a descriptive method with a qualitative approach, with data collection through interviews, observation and documentation. Using qualitative descriptive data analysis that describes the attributes of historical tourism products at Tanjung Medan Temple. Determining research informants used snowball sampling with a total of 11 informants, but if no conclusions were found, the researcher had the right to add further informants, with the criteria being figures from the Tourism Office, managers, ninik mamak, the community, visitors to the Tanjung Medan temple. The results of the research show that cultural products are in the form of movable cultural heritage in the form of linga yoni, peripih, and jars made of clay. The narrative product at Tanjung Medan Temple consists of a tour guide and interpretation panels. Tourist products consist of travel scenarios and product packaging. Destination products consist of main attractions, accommodation, transportation, restaurants, souvenir shops, infrastructure. It can be concluded that the results of the document study during pre-research show that there are no tourist packages available in West Sumatra which makes Tanjung Medan Temple one of the destinations for tourist visits. So it is necessary to develop historical tourism product attributes at Tanjung Medan Temple.

Pengaruh Perceived Value Terhadap Kepuasan Tamu Di Grand Buana Lestari Hotel

Nudia Khairiah — 2024-02-02

Guest expectations are still not in accordance with the facilities offered, lack of interest of guests to visit again, reluctance to recommend the hotel to guests, uncomfortable breakfast atmosphere and efficiency of room service time in fulfillment. . the wishes of the guests. The purpose of this study is to analyze the effect of perceived value on customer satisfaction. The research used in this study is descriptive with quantitative data. The study sample consisted of 122 guests using non-probability sampling. Data was collected using Likert scale. Data is processed with SPSS 25.00. The perception value is in the fairly good category or 47.54%. In addition, the variable of customer satisfaction is in the good category, namely. 46.5% The influence of perceived score (X) affects guest satisfaction (Y), score 11.4% and other factors by 88.6%. The results of multiple linear regression analysis obtained a calculated F value of 1.696 with sig. 0.000 < 0.05, meaning that the perceveid value variable on guest satisfaction has a significant effect, and a t score of 1,302 with SIG is obtained. 0.000 < 0.05

Pengaruh Instagram Ocean Dream Samudra Ancol terhadap Minat Berkunjung Kembali

Poppy Poppy — 2024-01-30

Alongside the advancement of the period, it is normal that the utilization of web-based media can give different sorts of data to its clients. As well as giving intriguing and inventive data with the goal that it can draw in light of a legitimate concern for the Indonesian individuals to visit Sea Dream Samudera Ancol. This study expects to decide the impact of Instagram advancement on interest in getting back to Sea Dream Samudra Ancol. Specialists utilized quantitative strategies with basic direct relapse investigation helped by the SPSS 22 for windows program and dispersed surveys to 125 vacationers who got back to Sea Dream Samudera Ancol. The aftereffects of this study show that Instagram online media can impact the variable of return to intrigue, which is 68.9% while the excess 31.1% is affected by different factors which are excluded from this review.