ABDULLAH AS SHOIB; AYU PUTRIANA DEWI; DYNDA PRISTA; FAJAR DIO WAHYU; SUDARMIATIN SUDARMIATIN. Analisis Strategi Pemasaran STP (Segmenting, Targeting, Positioning) pada UMKM Pengrajin Keramik : (Studi Kasus pada UMKM Denis Souvenir Sulastri). Jurnal Bintang Manajemen, [S. l.], v. 2, n. 4, p. 91–98, 2024. DOI: 10.55606/jubima.v2i4.3419. Disponível em: https://ejurnal.stie-trianandra.ac.id/index.php/jubima/article/view/3419. Acesso em: 14 mar. 2025.